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The Pricing Insight Weekly

Our weekly pricing newsletter delivers actionable insights to improve your pricing. Stay ahead with expert analysis, pricing trends, and practical pricing tips to maximize profitability and grow your pricing competence to make data-driven pricing decisions. Ready to take more decisive actions on pricing? Subscribe now!

Tags: sales

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b2b bid brand positioning bundling campaign pricing campign pricing competitor analysis customer value customer willingness to pay dicounting digital product pricing discounting dynamic pricing for market changes effective pricing strategies for small businesses how to communicate product value through pricing how to measure customer willingness to pay how to price your product or service how to update your pricing model improve profitability with regular pricing reviews justification market research market sensitivity maximizing profitability through pricing practical pricing tips for entrepreneurs price image price increase price perception pricing pricing mistakes entrepreneurs make pricing perception pricing psychology pricing skills pricing strategies pricing strategy pricing strategy review 2025 pricing trends 2025 product bundling for increased sales product launch tips product positioning profit margins profitability promotions sales simplified pricing strategies tender tiered discount pricing model transparency value creation value-based pricing value-based pricing strategy value-based pricing strategy for business growth willingness to pay
Have you experienced sellers regret?
Do you know the feeling when you hear that you have just won a large deal with the lowest price? You should be celebrating, but instead, you are feeling unsure about your price, and all the negative scenarios fill your mind instead of enjoying the success of a closed deal.Seller's regret is more...
by Marika Päiväniemi — Dec 15, 2024 b2b bid price image sales tender
Did Black Friday discounting impact YOUR willingness to pay?
I can't believe it is only 2 weeks until the Christmas holiday starts!  If you’re like me, this time of year brings the sudden realization that it’s time to start Christmas gift shopping.  As much as I love giving presents, I’ve noticed it feels harder to justify paying full price after all thos...
by Marika Päiväniemi — Dec 08, 2024 bundling campign pricing discounting price image sales

The Pricing Insight Weekly

Our weekly pricing newsletter delivers actionable insights to improve your pricing. Stay ahead with expert analysis, pricing trends, and practical pricing tips to maximize profitability and grow your pricing competence to make data-driven pricing decisions. Ready to take more decisive actions on pricing? Subscribe now!
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